Background:

Objective 1 Ltd trading as Push ("Push", "we", "us", or "our") provides e-commerce, workshop, and bike hire software services to bicycle retailers. By accessing or using our website and services, you agree to comply with these Terms and Conditions and any applicable laws. Please read these terms carefully before using our website.

1. Acceptance of Terms

By accessing and using Push’s website and services, you acknowledge that you have read, understood, and agree to be bound by these Terms and Conditions, as well as our Privacy Policy and any other policies that may be referenced herein. If you do not agree with these terms, you should refrain from using our website and services.

2. Use of Services

Push provides access to e-commerce tools, software integrations, and related services designed for bicycle retailers. You are responsible for ensuring that your use of these services complies with all applicable local, national, and international laws, regulations, and guidelines. Our services are intended solely for use by businesses involved in the cycling industry.

3. Account and Security

In order to access certain features of the website and services, you may be required to create an account. You agree to provide accurate and complete information during the registration process and to maintain the confidentiality of your login credentials. You are responsible for all activities under your account and agree to notify us immediately of any unauthorized access.

4. Payment Terms

Our services are subject to subscription or one-time fees, as outlined on our website. Payment is due as specified in your service agreement. Failure to pay may result in suspension or termination of access to our services. All fees are in the specified local currency (GBP for the UK, EUR for Ireland, USD for the US) unless otherwise stated.

5. Intellectual Property

All content, trademarks, logos, and intellectual property related to the Push platform are owned by Push Ltd or licensed to us. You may not copy, reproduce, distribute, or create derivative works from any content or technology provided by Push without our prior written consent, except as necessary to use our services as permitted by these Terms.

6. Data Protection

Push is committed to protecting your privacy. We comply with data protection laws applicable in the UK, Ireland, and the US. Your use of our services may require the collection of personal data, which will be handled in accordance with our Privacy Policy. By using our services, you consent to the collection and use of your data as described in the Privacy Policy.

7. Limitations of Liability

Push will not be liable for any indirect, incidental, special, or consequential damages arising from the use or inability to use our services, whether based on warranty, contract, tort (including negligence), or any other legal theory. Our total liability to you for any claim relating to our services shall not exceed the amount you have paid for the services in the 12 months prior to the claim.

8. Termination

Push reserves the right to suspend or terminate your access to our services at our discretion, for any reason, including a breach of these Terms. You may also terminate your account at any time by providing notice to us. Upon termination, all rights granted to you under these Terms will immediately cease, and you must stop using our services.

9. Governing Law

These Terms shall be governed by and construed in accordance with the laws of the United Kingdom. By using our services, you agree that the laws of the United Kingdom shall apply, regardless of your location. If you are accessing our services from outside the UK, you acknowledge that UK law will apply, but that local consumer protection laws may still override certain provisions of these Terms, particularly with regard to your rights as a consumer in your jurisdiction.

10. Changes to Terms

Push reserves the right to modify or update these Terms and Conditions at any time. Any changes will be posted on our website, and your continued use of our services after such changes constitutes your acceptance of the updated Terms. It is your responsibility to review these Terms periodically.

11. Contact Information

If you have any questions about these Terms and Conditions, please contact us at:

Email: [email protected]

Phone: +44 (0)845 5442660